Cypress North

Create, develop and market

Cypress-North is a full-service digital agency that prides itself in merging digital marketing and software development into seamless experiences.

Year: 2016

Agency: Chris Vogel Design

Sector: Professional Services

Fluent in digital

In the complex world of the web, where there are dozens of ways to win, but also hundreds of ways to fail, Cypress North offers expert guidance. They understand how intimidating the industry can be and aim to make the process of digital marketing and web development as painless as possible.

THIS PROJECT INCLUDED

Positioning Strategy
Logo System Development
Marketing Web Design
Supplemental Marketing

Primary badge – combining logotype, descriptor and the signature North Tree

Full signature – composed of logotype and brand descriptor

Logotype

Signature North Tree symbol

A font selection that supports clear and candid communications while evoking a friendly attitude

Custom, multi-color icons with subtle shading bring Cypress North's service to life

A site that performs

The website was our primary brand touchpoint. The goal was to create an experience that never ended; no matter what page you are on, there are always at least three opportunities to dig deeper into the site.

Homepage

Case Study Page

Service Detail Page

Universal Footer

Rounding out the brand

To round out the brand experience, I developed designs for a slew of applications – including a full stationery package, proposal template, and capabilities brochure. I also assembled art direction for their office photo shoot along with custom environmental graphics and signage.

Complete Stationery Package

Testimonial

It's clear when working with Chris that he understands how design works for different mediums. That means the result will not just be beautiful, but also highly usable. He's an expert at project discovery, drawing the most important goals out of each project and giving them focus. Our brand and company are better because of our partnership with Chris, and it's why we've continued to work together for over 5 years.

Matt Mombrea

CTO/Partner