Bringing
the essence
of a business
to light.

Norway-based Fotostation is a professional-grade image management software that helps photographers optimize their workflow. With a focus on blazing speed and automation tools, we designed a brand identity that emphasized efficiency and built trust in the photographer community. A simple aesthetic with highly refined typography allowed the carefully crafted messaging to shine.

This recipe diagram shows how to make a Korean-inspired Banh Mi Salad. In addition to explaining the steps involved, it illustrates ingredient ratios and assembly. The design relies on a variety of stylistic elements – including icon illustration, data visualization and product photography.

I had the great privilege of working with Oven Bits on their content + commerce platform: Pivot. As an integrated team member, I helped with the user experience and interface design on native iOS and Android apps for Lush Cosmetics, Imprint Edition and Rainbow Shops.

Cypress North, a digital marketing and development agency I work with from time to time, needed help relaunching their client's web presence. Acting as the design lead, I developed the positioning strategy and visual identity Brock, Schechter + Polakoff, a Buffalo-based CPA firm. Our goal was to project the feeling of balance and capture the personality of the team: a diverse group of experts who take a step back to find out what headwinds their clients are facing – working closely with them, side-by-side, to solve unique challenges in a personable way.